Timeless creativity and modest fashion come together in the Noor Collection. 

Noor offers a line of butterfly abayas designed for women who seek elegance, tradition, and sustainability in every thread, drawing inspiration from both Arab and Indian textile heritage. 

The organic, hand-dyed Lahariya and Ajrak fabrics used to make each abaya are embroidered with sequins, zari, and Gotta Patti. Noor’s flowing designs provide comfort and depth, making it ideal for festive events, special occasions, and enhancing your everyday style. 

Noor is more than just clothes; it’s a celebration of culture, combining Arab heritage and Indian craftsmanship to create a piece you’ll treasure for years to come. 

Concept of Noor: 

The fundamental concept of this collection is reflected in the name Noor, which means “light”. There is light in its movement, light in its organic origins, and bright in its small details. 

With each piece, we honour the beauty of slow fashion. Every stage from hand-dyeing the fabric to the final embroidery is done with care, respect, and purpose. 

Noor is a cultural combination in fabric form. 

From the craftsmans of Jaipur, we bring the Lahariya dyeing technique, with its rhythmic waves of colour symbolising joy and renewal. From the Sindh region, the Ajrak block printing tradition adds depth. 

These textiles are then transformed into butterfly abayas, a flowing design admirable in the Arab heritage for its elegance and modesty. 

What is prioritised: 

The organic materials used in the creation of the Noor Collection prioritize comfort and environmental sustainability. The vivid swirls of the Lahariya combine with the classic motifs of the Ajrak to create an abaya that is both modern and deeply rooted in tradition. 

Each fold and drape narrates a tale of generations-old craftsmanship. 

Light truly dances in Noor’s detailing. Each stitch in the collection, which includes Gotta Patti, zari, and delicate sequins, is effectively applied. These embellishments, which bring texture, shimmer, and heritage craftsmanship to life, making them more than just decorative fabric. 

Why Noor Stands Apart: 

• The Butterfly Abaya design is flattering for all body types, offering effortless elegance. 
• Natural dyes and organic textiles are used to create sustainable modest fashion. 
• Heritage is Infused with details, Indian textile designs meets Arab design and tradition. 
• There is versatile styling, perfect for both festive occasions and refined everyday wear.